The Tenth Annual “Smashwords Summer/Winter Sale” Runs July 1-31

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By Mark Coker, Smashwords

Enrollment is now open for our exclusive Smashwords Summer/Winter Sale.

We’ve made enrollment easier than ever, especially for authors and publishers that manage dozens or even thousands of books. For the first time ever, we now allow you to enroll ALL your books at a single discount level with a couple clicks.

This is our biggest sale of the year.

For a full month, thousands of Smashwords authors and publishers will offer readers exclusive deep discounts on tens of thousands of ebooks. Discount levels are 25%-off, 50%-off, 75%-off and 100%-off (FREE).

We’ll promote the sale on the Smashwords home page and on the Smashwords blog. We’ll also promote the sale directly via email to over 1.5 million registered Smashwords customers. During the sale, a special section of Smashwords.com will let readers browse participating books.

Of course, the most impactful promotion comes from you: the participating authors and publishers. At Smashwords, our sales are collaborative. By promoting your great deals to your readers, you’re also helping to promote your fellow indie authors and publishers. And their promotion of their books helps your books be discovered by their readers.

So please enroll your books today and then starting July 1 and throughout the month, promote your participation across all your social media channels and on your private mailing list. Be sure to provide direct hyperlinks to either your Smashwords profile page or to the individual book pages of the books you’re promoting. Discounts will auto-apply without the need for you or your readers to remember coupon codes.

Enroll now via the Manage site-wide promotions section of your Dashboard.

To utilize our new bulk enrollment option, click the “Enroll All” button you’ll find underneath each of the discount levels.

Have fun!

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